How Rockwater Tax collects, uses, and protects your information.
Rockwater Tax operates the rockwatertax.com website.
This page informs website visitors of our policies regarding the collection, use, and disclosure of Personal Information for anyone who chooses to use our Service, the Rockwater Tax website.
If you choose to use our Service, you agree to the collection and use of information in relation with this policy. The Personal Information we collect is used for providing and improving the Service. We will not use or share your information with anyone except as described in this Privacy Policy.
The terms used in this Privacy Policy have the same meanings as in our Terms of Service, unless otherwise defined here.
For a better experience while using our Service, we may require you to provide us with certain personally identifiable information, including but not limited to your name, phone number, email address, and postal address. The information we collect will be used to contact or identify you.
We collect and use personal information in accordance with applicable regulations, including the Telephone Consumer Protection Act (TCPA) and CTIA guidelines. When you opt in to receive SMS communications from Rockwater Tax, we may collect information such as your name, phone number, and message content.
We use this information solely for one-on-one communication between our employees and clients. We do not share, sell, or distribute your personal information to third parties for marketing purposes. SMS consent and phone numbers will not be shared or sold to any third party or affiliate for marketing purposes. Message frequency varies based on your interactions with our team.
Whenever you visit our Service, we collect information that your browser sends to us, called Log Data. This may include your computer's Internet Protocol (IP) address, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, and other statistics.
Cookies are files with a small amount of data that are commonly used as anonymous unique identifiers. They are sent to your browser from the websites you visit and stored on your computer's hard drive.
Our website uses cookies to collect information and improve our Service. You may accept or refuse these cookies and know when a cookie is being sent to your computer. If you refuse our cookies, you may not be able to use some portions of our Service.
We use the Meta Pixel, a tracking tool provided by Meta Platforms, Inc., to measure the effectiveness of our advertising and understand actions people take on our website. When you visit rockwatertax.com, the Meta Pixel may collect information such as the pages you visit, forms you submit (the submission of a form only, not the personal information you enter), buttons you click, device and browser information, and your IP address and general location.
This data is shared with Meta and may be used to serve you more relevant advertisements on Facebook, Instagram, and other Meta-owned platforms, and to help us measure the performance of our marketing.
You can control how Meta uses this data through your Facebook Ad Preferences at facebook.com/adpreferences. You can also opt out of interest-based advertising through the Digital Advertising Alliance at aboutads.info/choices.
In addition to the Meta Pixel, we use the following third-party services to analyze site traffic, phone calls, and marketing performance. Google Analytics and Google Tag Manager collect information about how visitors use our site, such as pages viewed, session duration, referral source, and general geographic location. CallRail provides dynamic phone tracking for calls originating from our website and marketing campaigns, and collects call metadata including phone numbers, call duration, and referral source. Google Ads Conversion Tracking measures which advertising campaigns lead to form submissions or phone calls.
These tools may set their own cookies and collect data subject to their respective privacy policies. Data is used only in aggregate for marketing analytics and is not sold to third parties.
We may employ third-party companies and individuals to facilitate our Service, to provide the Service on our behalf, to perform Service-related services, or to assist us in analyzing how our Service is used.
These third parties have access to your Personal Information only to perform the tasks assigned to them on our behalf, and they are obligated not to disclose or use the information for any other purpose. We do not share SMS content data with third-party service providers.
We value your trust in providing us your Personal Information, and we strive to use commercially acceptable means of protecting it. Remember that no method of transmission over the internet, or method of electronic storage, is 100% secure and reliable, and we cannot guarantee its absolute security.
Our Service may contain links to other sites. If you click a third-party link, you will be directed to that site. These external sites are not operated by us, so we advise you to review their privacy policies. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party sites or services.
Our Services do not address anyone under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If we discover that a child under 13 has provided us with personal information, we immediately delete it from our servers. If you are a parent or guardian and aware that your child has provided us with personal information, please contact us so we can take the necessary action.
We may update our Privacy Policy from time to time, so we advise you to review this page periodically. We will notify you of any changes by posting the new Privacy Policy on this page. Changes are effective immediately after they are posted.
If you have any questions or suggestions about our Privacy Policy, contact us by phone at (888) 503-6803 or by email at info@rockwatertax.com.
Last updated: July 6, 2026
